Summer in the UAE is hard on perfume. Heat makes fragrance evaporate faster, and humidity changes how it sits on your skin. The good news: a few simple habits make a big difference, and choosing the right scent for the weather does the rest.
1. Apply after a shower, on moisturised skin
Perfume holds on to hydrated skin much better than dry skin. Spray right after a shower, once you have applied an unscented moisturiser. This one step alone can add hours to your fragrance.
2. Spray on pulse points, and don't rub
Your wrists, neck and the spot behind your ears are warmer than the rest of your body, so they gently release the scent through the day. Spray from about 15 cm away and let it dry. Rubbing your wrists together breaks down the top notes and makes the perfume fade faster.
3. Add a light spray on your clothes
Fabric holds fragrance longer than skin. One light spray on your kandura, abaya, scarf or jacket keeps the scent around you all day. Spray from a little further away and test on a hidden spot first with delicate fabrics.
4. Less is more in the heat
In 40°C weather, a strong perfume can feel heavy. One or two sprays of an intense scent is enough; fresh scents can take a few more.
5. Store it somewhere cool
Never leave your perfume in the car. Heat and sunlight break down fragrance oils. Keep the bottle in its box, in a cool, dark cupboard.
Which ELEV scents work best in summer?
Every ELEV perfume is an 80ml Eau de Parfum, made with high-quality oils from France and crafted in Abu Dhabi, so it is made to last. For hot days, these are our picks:
- CINO – fresh, bright and energetic. Clean from the first spray and never heavy, perfect for the office and daytime plans.
- LEWA – fresh and invigorating with a smooth, sensual side. A natural choice for the UAE summer, from morning meetings to evenings out.
- OUD – deep, rich and bold. In summer, keep it for the evening and use just one or two sprays.
Can't decide? With Buy 1, Get 2 Free you get three ELEV perfumes for AED 249, so you can keep a fresh scent for the day and a bolder one for the evening. Delivery is free across the UAE, and cash on delivery is available.