In the Emirates, oud is more than a fragrance. It is part of how we welcome guests, celebrate Eid and dress for weddings. Its deep, warm character is instantly recognisable, and a good oud perfume makes a statement before you say a word.
What makes oud special?
Oud has a rich, woody depth that is unlike any other note in perfumery. It is bold, it lasts, and it carries a sense of occasion. That is why it is loved across the Gulf, by men and women alike.
When to wear oud
- Evenings and occasions: weddings, Eid gatherings, dinners and formal events are where oud shines.
- Cooler months: from November to March, oud feels warm and comforting.
- Summer days: you can still wear it; just use less and keep it for after sunset.
How much to use
Oud is powerful. One or two sprays on your pulse points (wrists, neck, behind the ears) is enough. Spray after a shower on moisturised skin and don't rub your wrists together. For a scent that lingers all evening, add one light spray on your clothes.
ELEV OUD: a modern take on a classic
OUD is the most intense fragrance in the ELEV Signature Edition: deep, rich and unmistakably bold. It carries the warmth of oud the Emirates is known for, with a modern, polished finish. Like every ELEV scent, it is an 80ml Eau de Parfum, unisex, made with high-quality oils from France and crafted in Abu Dhabi.
If you love oud, try these next
- AMBEO – warm and sensual. It builds slowly on the skin into a rich, confident trail; a softer choice for every day.
- CINO – fresh and bright, for daytime when oud feels too strong.
Build your own set with Buy 1, Get 2 Free: three ELEV perfumes for AED 249, with free delivery across the UAE. You can also smell OUD in person at ELEV counters in malls across the UAE, including Yas Mall, Dubai Festival City Mall and City Walk.